Sunday, December 30, 2007

What Message are You Delivering to Your Customers via PayPerPlay | NetaudioAds | Voice2Page


While it has been claimed that the only types of sites that are suitable for the PayPerPlay advertising platform will be Made For Adsense and free services sites tinyurl, what kind of message is an advertiser trying to deliver?

Do they really want their name associated with crap sites? It appears that voice2page is not doing any type of quality review before approving publishers.

This just leaves to much room for fraud by publishers. While I am not going to tell fraudsters how to cheat the system the potential advertisers need to know how easy this system will be to cheat.

For starters many publishers will probably start RSS scraped sites or other content scraping platforms to make millions of pages to spam the search engines with. I could show a child how to successfully do this.

Many people just really do not care about keeping the internet devoid of crap and this new advertising platform is no different. They, Pay Per Play, are advocating advocating that the best use for this ad platform will be high bounce made for adsense style sites.

The only benefit I see is if enough of these style sites pop up with the launch of netaudioads they will be handing the largest search engine out there a footprint that will make it easy for them to deindex this poor advertising delivery method and save over 50% of search engine users from hearing annoying advertising on crap content sites.

Thursday, December 27, 2007

Search Engine Spammers are a Gullible lot regarding PayPerPlay | NetAudioAds | Voice2Page

I found an interesting post that was not authored by me pointing out how many of the claims in the PayPerPlay ad page cannot be substantiated and saw this interesting comment:

I had heard about PPP several times before I made the decision to join. But before I did - I called and spoke to one of the founders - Larry Host.

I talked with him about a few of my concerns - increased lag, ad targeting, and the expected CPM of a site. He said that they have been testing and using the technology for the last 3 years and if the site doesn’t connect to the server in 1 second, it just fails. As for the targeting he explained several of the targeting options available to the advertisers - and it sounds a lot more targeted than anything else, including geo targeting to the zip code of your choice.

My final concern was that I would only earn like $1 CPM as a publisher. While of course the CPM rates will vary depending on your market, etc. He did say that they expected CPM to be closer to the $10 to $20 range. Which sounds great to me.


Notice real hard what I highlighted in RED. Those CPM claims are ridicules. Lets break it down to where even a 3rd grade student can understand it, because that appears to be the level of sophistication that someone who believes that must have.

According to the comp plan at PPP the publisher will receive 25% of the ad revenue for each "Ad Play" . Base on those CPM quotes advertisers will be paying in the $40 to $80 per 1000 plays.

I have seen the sales agreement where the price per 1000 plays is $14. No way to for those payouts survive based on that. Now if they have raised the advertising cost to $40-$80 per 1000 ad plays they will need some deep pocked advertisers to buy in seeing how even on PayPerPlays claims that there is just a 20% loss to advertisers.

So for $40 to $80 and advertiser will get 800 real plays (PPP's Numbers Not Mine) at 5 seconds each. That is a cost of .05 to .10 for each 5 second branding play. For that kind of money they can buy targeted website traffic on the Adwords content network and have the real potential of converting surfers to lead or customers.

They are claiming that the ads will be website targeted. The real question is if it is that targeted there are better ways for advertisers to spend money. I am sure the MFA fools are chomping their lips at those kinds of claims.

It is doubtful that Larry Host will acknowledge he made a claim like that. If he does and you believe it you deserve to waste as much time as possible polluting the internet with more search engine spam and receiving nothing for your efforts.




Tuesday, December 25, 2007

Pay Per Play now starting a cash grab--- | Voice2Page | NetAudioAds

I recently visited the sellingppp blog and was amused by what I saw. They have now instituted a cash grab. It looks like that all of the affiliates they are bringing into this are not that savvy and it looks like they are trying to cash in on this.

Here is what they have posted on the sales page for the cash grab:

From: sellingppp.com/hosting.html

Here is a summary of what we will do for you:

  • We will register a top level domain name for you like www.pppaudio.com - We will choose an "available", professional PPP domain name for you.

  • We will point your domain name to a web host

  • We will set up your domain so that when visitors visit they will see the PPP introduction encoded with your affiliate link so that you get credit for 100% of your referrals.

  • We will set up your domain so that your affiliate link is hidden (cloaked) so that nobody can take credit away from you.

You don't need any technical knowledge at all. We will take care of all that for you and get you up and running within 48 hours. Then you will have a professional top level domain to promote the PPP opportunity with and you will get 5 to 1 more sign-ups as a result.

With your own "top level" domain name, you will be taken more seriously by larger websites that have the potential to earn you higher revenue. If you don't have the technical expertise to do this on your own then let us handle it for you.

For a limited time we are running the following special...

Get all of the services described above plus one year of hosting and your domain name registered for 1 year for a one time fee of $59.95.

They are going after gullible people with this cash grab. If your sole goal is to purchase a domain to cloak an affiliate link you can do it just for the cost of the domain. You can buy info domains for less that $5 per year, depending on the registrar. I think I only pay around $3.20 a year including ICANN fees. If you wanted to frame in your affiliate link even with a full featured hosting account you can do it for around the price they are quoting to buy you a domain and forward it to an affiliate link.

Now the real reasons are starting to come forward. They are building a huge marketing list so they can start hawking other products at the masses.

Sure Pay Per Play is free to join. I can't wait to see what other crappy offers they are going to try to come up with to help people be successful promoting PayPerPlay. I guess the next thing will be pushing Wealthy Affiliate and mass RSS site generation software.

What is funny if they were not looking for a cash grab they would of just sent an update telling people how to redirect a domain to an affiliate link. Then an affiliate link to godaddy or yahoo would of been ok and reasonable. I can show people how to do it in maybe 8 sentences. Even better they could of sent out Iframe code with an explanation and sold hosting accounts and domains and made more than $60.

I wont even insult peoples intelligence by telling you how to do it here.

The only reason I see for them doing it this way is so they remain in control of the domains after people start washing out. Now the true colors are starting to come out on the PayPerPlay - NetAudioAds launch I wonder if they let Voice2Page know about the cash grab, who knows maybe they are in on it too.



Thursday, December 20, 2007

Is Porn the Future for Pay Per Play and NetAudioAds?

Have you ever used the search engines to find something and wind up at a nonsensical site full of advertising and pop-up? The ones that are so ugly and have non valuable information that you would do anything to leave the page hit the back button, click an advertisement or close your browser.

These are the types of sites that are the future for PayPerPlay and NetAudioAds. I wonder what caliber of advertisers they will attract? I suggest they need to concentrate on the online adult industry for advertisers and save decent people the agony of hearing this crap when they hit a website.

This is not a "Golden Egg" it is a poorly designed marketing scheme that will crumble along the same lines as AGOLCO, due to lack of real advertisers unless they give the website visitors the option of hearing the ad. Currently they are touting that it is forced on the surfer.

Think about it though if you know anything about redirecting traffic. ( I do ) I could easily generate millions of hits per month to this. But really isn't the net supposed to be a tool for the users? Why would I want to spam people like this unless it was perverts looking for some free porn.

Wednesday, December 19, 2007

Voice2Page and Pay Per Play and Conflicting Opinions

In a recent email that was sent to all of the former affiliates at voice2page they deemed the program a failure because the program was used primarily as a referral source to generate income for the affiliates. This is not how the program was sold to the original affiliates of voice2page.

It was sold as earning from referring other affiliates in a MLM style 5 tier compensation plan and earning from the NetAudioAd plays. While Larry Host may of forgotten this fact. The original affiliates were told that when the ad plays go live that they would be the backbone for promoting the program and recruiting others to deliver the ads.

While this may not of been the intention of voice2play to give those affiliates an exclusive to the ad play compensation plan it was perceived that way. In the recent email sent by Larry Host of voice2page to the old affiliates he forgets to address this.

> The old news:
>
> In mid 2006 Voice2Page.com started an Affiliates program to
> help us increase our sales of V2P services.
>
> We brought in seasoned marketers to launch the program and train the
> membership.
>
> The results?
>
> Many of the top level people signed themselves up to all
> five levels in order to capture the bulk of any commissions earned.
>
> Only 167 affiliates signed up in 18 months of operation.
>
> Only THREE affiliates ever marketed to their list through
> the mailing system we provided.
>
> Most of the top level people were apparently in it solely for the
> affiliate commission, regardless of any profitability of V2P or
> to the lower level affiliate members.

(I will address some of the false claims in this email in later post. Not to mention the huge privacy breech that was made when this email was sent.)

He claims that the only reason people joined it for the affiliate payment structure and forgets to mention that the NetAudioAds compensation was also assured to these affiliates and it never came to fruition or the original affiliates were ignored when they were ready to launch it. Only Larry Host can answer these questions.

What is strange though is while voice2page has decried earning from referring others it is what Pay Per Play is actually advocating. Refer as many people as possible to the affiliate program and earn from their efforts instead of setting up yourself as a earner from the voice plays.

Here is a comment made by Charles Heflin at another blog defending the Pay Per Play launch.


You will notice he says that the income opportunity is really from referring other and not from playing the ads yourself.

I wonder if voice2page and Pay Per Play are on the same page on the launch of NetAudioAds?

Monday, December 17, 2007

Pay Per Play Says Search Engine Spam is Good

In a recent comment at Ben Cooks Blog the owner of Pay Per Play is openly admitting that Search engine spam is the only viable medium to deliver the advertisers message:

  1. Charles Heflin

    December 17th, 2007 at 5:19 am

    17

    The audio ads are 5 seconds in length and are not appropriate for blogs with real readers.

    They are meant for websites that monetize by sending people away… Like AdSense sites.

    They are also meant for sites that are heavy into games, jokes, videos, etc.

    Don’t throw the baby out with the bath water… Nobody ever said you had to place 5 second audio ads on your blog… This is just an assumption.

    The biggest opportunity in this is referring websites that are a good fit for audio ads.

Adsense is starting to take a no nonsense approach to MFA sites and banning user accounts that participate in search engine spam. Now it looks like Pay Per Play ads delivered by voice2page and netaudio ads will be the next batch of search spam to hit the interwebs.

The voice2page platform is good if used the proper way. But lets face it. Anyone that can use a ftp client to set up a blog can figure out how to add audio as necessary to a site without offending the visitors or the needs for a paid remote hosting services or that paid for by crappy ads.

Mainstream advertisers will stay away from this one like the plague!!